Management | Bachelor's Degree Program | Altai State University

The program is focused on training highly qualified managers who can effectively apply analytical, research and leadership qualities, innovative methods and unique knowledge in the development and implementation of management strategies in the context of high competition and rapidly changing economic environment. Two programs allow students to choose their future career trajectory: develop in management and business planning, develop marketing strategies and use modern digital marketing tools.

Major

38.03.02 Management

Programs

  • Business Management
  • Marketing and Digital Communications

Learning mode

  • Full-time
  • 4 years

State-funded places

18

Employer-sponsored places

1

Fee-paying places

42

Tuition fees per semester in 2023 / 2024 academic year

61 000 ₽

Entrance tests

What training you get

Regardless of the chosen program of training, graduate managers are able to use digital technologies to transform business processes and business models, manage organizational resources, conduct market research and develop unique selling propositions, as well as build company management strategies. The training helps to deepen theoretical and practical knowledge in specialized areas: content development and management, working with media tools and marketing analytics based on Big Data, staff recruitment and training, business planning, performance evaluation and optimization of key company indicators.

Career opportunities and graduates

A graduate manager is a flexible and multidisciplinary specialist, whose main task is the development of the company, which he carries out through a set of specialized skills. Graduates successfully work as development managers, business analysts, marketing and Internet marketing specialists, SMM-managers and business coaches, HR-managers and HR-agency specialists.

Contacts

  • Program Supervisor: Oksana Nikolaevna Pyatkova, Candidate of Economic Sciences, Associate Professor of Management, Business Organization and Innovation Department.
  • Phone: +7 (3852) 296-533
  • E-mail: pyatkova@mc.asu.ru

 

Print version Modified 26.06.2023